The Technologies, Tools, and Apps That Will Enable Ecommerce Success in 2022
What are the technologies, tools, and apps that will enable eCommerce success in 2022? That is a question many business owners ask themselves when they think about how to improve their website. The answer to this question is multifaceted. We will explore some of the top trends in technology for 2022, and why these particular trends are key to your company’s web presence. For example, Artificial Intelligence (AI) could help you with search engine optimization (SEO) efforts by helping you figure out what keywords people use on Google before they visit your site! So let’s get started with the top trends in website design and development for 2022:
Trend #01: More Use of Artificial Intelligence (AI)
As we mentioned before, AI is going to play a big role in eCommerce website design and development for 2022. This may come as no surprise, as AI has been on the rise for a few years now. But what does this mean for your business? Well, first of all, it means that SEO efforts will be even more important than they are today! You’ll need to use AI to help you figure out which keywords people are using before they visit your site so you can rank higher in search engine results pages (SERPs). Additionally, you can use AI to create chatbots that can handle customer service inquiries; this will free up your time so you can get back to the more important tasks.
Trend #02: More Personalization and Customization Options
One of the top trends in ecommerce website design for 2022 is that customers will want even more options when it comes to personalizing their experience on your site! This means you’ll need a platform and tools that allow you to create personalized product pages (and perhaps offer discounts based on previous purchase history). Other examples include chatbots where users can make requests about customizations or add-ons, such as “Can I change this color?” The good news is there are plenty of platforms out there today designed with these features in mind; let us work with one so we can help build an amazing customized experience for your customers!
Trend #03: More Use of Virtual Reality (VR) and Augmented Reality (AR)
Another top trend in ecommerce website design for 2022 is the increased use of VR and AR. These technologies have been growing in popularity for a few years now, and show no signs of slowing down. In fact, many experts believe that they will become even more popular in the next few years. So what does this mean for your business? Well, first of all, it means you’ll need to create an immersive experience on your site that takes advantage of VR or AR technology. This could include things like 360-degree product views or virtual tours of your store or office. Additionally, you may want to create a mobile app that has AR features, which will only increase the value of your product.
Trend #04: More Personalized Customer Experience Options — Including Chatbots and Virtual Assistants!
In 2022, customers will expect even more from their eCommerce website experiences than they do today. For example, chatbots are going to become increasingly popular for customer service inquiries because these tools can handle many different types of requests quickly and easily without human intervention. This is especially true with voice-based chatbots being developed by companies like Amazon Alexa or Google Assistant; this means you’ll need a platform that supports them so all of your customer interactions go smoothly (and no one ever knows you don’t have a real person answering customer service questions). Additionally, you may want to consider creating a personalized virtual assistant that can handle many tasks at once for your customers. This will offer them the level of convenience they are becoming accustomed to in their everyday lives with other tools like Alexa or Siri!